Funfetti is getting into The Life of a Showgirl spirit! The iconic baking brand has launched a limited-edition bread mix that Taylor Swift herself would likely approve of.
According to Funfetti, “This loaf blends the classic tangy taste of sourdough with a subtle touch of sweetness and bursts of colorful Funfetti® sprinkles, creating a bread that’s both joyful and fun!”
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The colorful new bread mix arrives after Swift surprised fans with a guest appearance on the New Heights podcast, hosted by brothers Jason Kelce and Travis Kelce.
While talking with the brothers, she spoke about her obsession with sourdough bread. “There’s a blueberry lemon,” she told the brothers. “There’s cinnamon swirl, cinnamon raisin, and this one I’ve been workshopping for the girls (Jason’s four daughters) because they love everything rainbow — Funfetti sourdough.”
Jason Kelce responded to this saying, “Oh my gosh. That’s gonna blow their mind.” The ‘Midnights’ singer added, “No. It will because they love sprinkles. Like, we put, you know, we put sprinkles in everything when we hang out.”
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When talking more about her baking addiction, Swift also said, “I’m just, like, always baking bread and texting my friends and being like, ‘Can I send you some bread? I need some feedback. Do you like this one better than you liked the other one? Like, I did the rise a little differently.’”
Funfetti confirmed that only 1,500 boxes of the limited-edition mix were produced, each retailing for $9.99 with free shipping. Preorders launched Wednesday, September 24, on the company’s website, and within hours the bread mix had completely sold out. The brand has since marked the colorful creation as out of stock.
Could there be more fun bread mixes on the way from Funfetti? Maybe even a glitter-inspired bread mix? Something tells us Taylor would approve of that, too.
