Alex Cooper has fans giving her the side-eye after her latest post.
The 31-year-old “Call Her Daddy” host turned heads over the weekend after posting a TikTok recap of her Unwell Network live shows in Las Vegas — and fans think the post was a not-so-subtle jab at former collaborator Alix Earle.
The clip, shared on Sunday, October 13, was set to Britney Spears’ hit “Circus.” At first glance, it looked like a straightforward event highlight, but eagle-eyed followers quickly noticed the song choice seemed a little too pointed to be random. Just weeks earlier, Alix, 24, performed a dance to “Circus” during her debut on Dancing with the Stars on September 16 — and many fans think Alex’s musical nod was intentional.
Adding fuel to the fire was Cooper’s cheeky caption. “How much time do you have? Cause we could go all night
,” she wrote, before thanking attendees. “UNWELL VEGAS BABY!!! Such an insane lineup thank you to everyone who came through this weekend!!! Our largest event yet and we’re just getting started. Where should we go next?!!!”
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For some fans, that opening line rang a little too familiar. Back on August 1, Alix posted a TikTok that appeared to address ongoing feud rumors between her and Cooper. Sitting in the front seat of her car, Alix told the camera, “My Co–Star told me that I can start s*** today,” referencing the astrology app.
“I mean, is this my time that I’ve been waiting for to go? I have so much information. We could go,” she teased, before adding: “I wake up every day, and I’m like, ‘What should I do Co-Star?’ And today, it’s like, ‘Revenge. Let’s go get ‘em.’ ”
When a fan commented, “Yes, tell us what happened with Alex Cooper thank you,” Alix quipped back in the comments, “How much time do you have?”
The timing of Cooper’s caption — echoing Alix’s own viral line — immediately sparked speculation that the media mogul was firing back.
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Rumors of tension between the two influencers have swirled since early this year, when Earle parted ways with Cooper’s Unwell Network. After the split was announced in February, Alix told fans in March that she was putting her podcast “on pause for the foreseeable future,” adding that she couldn’t “get into the details of it all right now.”
Cooper quickly clarified on TikTok that Unwell wasn’t behind the hiatus. “Alix not being able to podcast has nothing to do with Unwell. [I don’t know] why she can’t/what’s going on,” she said at the time.
Then, in May, Earle opened up to The Wall Street Journal about what really happened behind the scenes. “That was, behind the scenes, a little bit of a hot mess,” she admitted.
